Open trial.
Zero loss.
Phones, tablets, earbuds and smartwatches stay on the counter — alarm-cabled, charged and touchable, released with one 2.4G key-press.
The problem
Loss that walks off the counter.
Electronics retail runs above the retail median on loss — and the most-requested items are the easiest to grab.
- Consumer electronics lose to a ratio above the 1.4% median US store-loss rate (industry data).
- Earbuds are the most frequently stolen product in 67% of Spanish electronics retailers — average case loss €195.58, and 83% of thefts stay under €150 (industry data).
- US retailers logged an average of +18% in-store theft incidents and +55% fraudulent returns in 2025 (NRF).
- “Open trial” and “anti-theft” only conflict if you pick one — the DE series answers with four alarm triggers: touch, plug-out, cable-cut and power-unplug.
The system
One counter, six fixtures.
Every device class in an electronics store has a fixture — all share the same 5V/2A rail and the same 2.4G remote.
DE30MLA
600 mm cable, 360° swivel, 30,000-pull recoiler spec; six claw options for phones, tablets and folding screens (PJ038–043).
Product ›DE50MLA
680 mm extendable loop with 12 h standby, built-in screw lock, 3M + butterfly-nut double fixing.
Product ›DE30MSA
Built-in retractable steel cable with 90+ lb tensile strength — for stores that want cable performance, not housing.
Product ›LT-04AT
Universal smartwatch stand: built-in Type-C + USB-A charging, band-plus-body lock, FPC sensor, 7 mA standby.
Product ›SE20ELA
Crystal acrylic dome for TWS earbuds — 360° view, Ø130×127.5 mm, battery version with 1-year standby.
Product ›DE60MLA
1000 mm reach for long counters, with early-warning touch, plug-out and cable-cut alarms.
Product ›Proven at Tehnopark, Moscow
Moscow's largest electronics chain protects phones, tablets and laptops with the EASTOPS system — described in their 2022 case as customer-friendly yet secure. The same open-display approach ran at an authorized MI Store in Russia: devices fully on trial, fully protected.
View the cases ›DE30MLA key facts
- Input5V/2A
- Output5V 1.5–2A
- Alarm≥90 dB
- Decode2.4G remote
- Recoiler30,000+ pulls
- Length600 mm
- One desk, one remote: 2.4G decoding releases a single fixture from wherever the keyholder stands — no keys behind the counter.
- A uniform counter system — alarm, charging, one dealer app — turns the “which cable?” call into a single answer.
- Store-level payback under 18 months is the typical estimate for a counter security line (industry estimate).
- Claw options (PJ038–043) swap in seconds when the product mix changes — the fixture stays, the device changes.
- 15° viewing angle is the DE-series design sweet spot — the device leans toward the shopper, not toward the shoplifter.
- 24 h standby on the DE30/DE60 fixtures means the counter is watched all opening hours, not just when staff remember a switch.
- ABS + zinc-alloy housings take the wear of a demo counter — you replace devices, not fixtures.
- Recoiler cables are swappable fast-charge lines — a worn cable exchanges in seconds without pulling the fixture (D10).
Design your counter with us.
Photo of your display counter → we reply with the fixture plan, drawing and sample offer.