
Electronic Shelf Labels
7.5 inch ESL
The end-cap format: 178 × 120 × 10 mm single-sided, or 180 × 120 × 54 mm double-sided for a two-aisle message. One tag replaces laminated paper scorecards at shelf ends, syncs wirelessly over Bluetooth 4.2 with the same POS integration as the 2.1″ and 2.9″ tags, and is built waterproof and cold-resistant for aquatic and frozen zones.
Key facts
- FormatsSingle-side / double-side
- Sizes178 × 120 × 10 mm · 180 × 120 × 54 mm
- LinkBluetooth 4.2 · POS sync
- ScreenDot-matrix e-paper · 180°
- Service life5 years (replaceable)
Why retailers choose it
- Double-sided 180 × 120 × 54 mm puts the same end-cap message into two aisles at once — one tag, two sightlines.
- Single-sided 178 × 120 × 10 mm is a drop-in for laminated paper board space at shelf ends.
- E-paper keeps the image with no power once refreshed, so a hypermarket price wall does not turn into a glowing wall of screens.
- Waterproof and cold-resistant: the tag survives chiller, freezer and aquatic zones where paper cards curl and delaminate.
- Bluetooth 4.2 sync is shared with the 2.1″/2.9″ line — the same POS integration scales to every format in the store.
- E-paper draws power only while refreshing, so an end cap stays on the price picture all trade hours on one CR2450 × 4 pack.
Full specifications
Datasheet
The 7.5-inch tag decides what a shelf end can be. Two bodies are available: a slim single-side unit for paper-board retrofit, and a double-side sandwich that reads from both aisles — both with the line’s waterproof, low-temperature build.
| Model | 7.5-inch ESL |
| Communication protocol | Bluetooth 4.2 |
| Screen type | Dot-matrix electronic paper |
| Display angle | 180° |
| Size | 178 × 120 × 10 mm (single) · 180 × 120 × 54 mm (double) |
| Display ability | Multiple languages, barcodes, QR codes, pictures |
| Battery | CR2450 × 4 button cells or rechargeable × 1 |
| Service life | 5 years (refreshed 5 times a day, replaceable) |
| Recognition distance | ≥ 5 m (adjustable) |
| Colors | Black/White (BW) · Black/White/Red (BWR) |
| Operating temperature | 0–50 °C |
| Environment | Waterproof · low-temperature resistant (aquatic/frozen areas) |
Grocery & Pharmacy
End caps and gondola fronts: the double-side format puts one price message in two aisles, with a single tag to manage.
Superstores & Malls
A few large end caps replace thousands of stickers — synced over Bluetooth 4.2 with the chain price engine.
Partners & Distributors
Single/double formats let integrators quote a whole store plan from one SKU.
Samples in one week.
Tell us your fixture layout — we respond with a drawing and pricing within 48 hours.