
Anti-Theft Display Cable
DE50MSA
DE50MSA adds the steel cable to the 680 mm reel: over 90 lb tensile on a ZD060A-1 recoiler, a 360° swivel and a ≥90 dB multi-alarm. Same counter footprint as DE50MLA — a stronger theft deterrent for high-value devices.
Key facts
- Input5V/2A
- Output5V 1.5–2A
- Matching cableLCS087-1C / L / 1M / 1FM
- Length680 mm
- Standby12 h
- Steel cable>90 lb
- Alarm≥90 dB
Why retailers choose it
- Built-in retractable steel cable over 90 lb tensile keeps high-value devices from being pulled off the counter.
- Recoiler rated past 30,000 pulls; 15° optimal viewing angle keeps the device readable while it is used.
- Multi-alarm protection: touch, plug-out and cable-cut, at ≥90 dB, decoded with one 2.4G key.
- Optional metal claws and modular parts fit different phones and security levels on the same stand.
- Dual desktop locking — 3M adhesive plus butterfly nuts — and built-in screws for an overnight-armed fixture.
Full specifications
Datasheet
Every value below comes from the DE50MSA datasheet. The ZD060A-1 recoiler is the same platform that powers the DE50 family.
| Model | DE50MSA |
| Input | 5V/2A |
| Output | 5V 1.5–2A |
| Matching cable | LCS087-1C / LCS087-L / LCS087-1M / LCS087-1FM |
| Length | 680 mm |
| Recoiler | ZD060A-1 |
| Power adapter | 5V/2A |
| Claw | PJ040 (four claws, phone) |
| Material | ABS + zinc alloy |
| Alarm methods | Touch point / plug-out / cable-cut |
| Decoding method | 2.4G |
| Standby time | 12 h |
| Alarm sound | ≥90 dB |
| Dimensions | Ø58.80 × 123 mm |
| Application | Retail counters: phones, tablets |
Phone retail
Flagship devices sit at the front of the store; the 90 lb cable answers the "snapshot theft" scenario.
Brand stores
The steel-cable version lifts the deterrent level without adding hardware on top of the counter.
Mall kiosks
3M plus butterfly-nut fixing keeps demo islands buildable per season without drilling fixtures.
How the alarm responds
- Touch point detection on the claw and socket.
- Plug-out alarm when the device is lifted.
- Cable-cut alarm on a severed sensor line.
- Cable tamper detected inside the recoiler as well.
- 2.4G key decode with 12 h standby.
Built for the demo counter
- 360° swivel with integrated built-in recoiler.
- Internal snap-fit charging port.
- Wide claw options with optional metal claws.
- Built-in screws and dual-rule desktop locking.
- 15° optimal viewing angle for demo use.
Also in this family
Same rail, different reach.
Same 5V/2A rail and LCS087 cable family as DE30 — DE50MSA is the steel-cable member of the 680 mm pair.
| Model | Input | Output | Cable | Length | Standby |
|---|---|---|---|---|---|
| DE30MLA | 5V/2A | 5V 1.5–2A | LCS087-1C / 1L / 1M / 1FM | 600 mm | 24 h |
| DE30MSA | 5V/2A | 5V 1.5–2A | LCS087-1C / LCS087-L / 1M / 1FM | 600 mm | 24 h |
| DE30MSC | 5V/2A | 5V 1.5–2A | LCS087-1C / LCS087-L / 1M / 1FM | 600 mm | 24 h |
| DE50MLA | 5V/2A | 5V 1.5–2A | LCS087-1C / 1L / 1M / 1FM | 680 mm | 12 h |
| DE50MSA | 5V/2A | 5V 1.5–2A | LCS087-1C / LCS087-L / 1M / 1FM | 680 mm | 12 h |
Samples in one week.
Tell us your fixture layout — we respond with a drawing and pricing within 48 hours.